Corporate Domain Journey

Corporate Domain Journey

Corporate Domain Infographic

The Challenge

Illustrate the growing challenge faced by corporations to manage ballooning domain name portfolios as businesses become more digital and the domain extension inventory expands from 22 to 1000+ top-level domains (ie .com, .ca, .money, .health etc.).

The Solution

Create an infographic utilizing Canva to demonstrate how corporations have evolved from needing a single domain to managing a plethora of domains owned by legal, marketing and IT.

Boosted Brand Awareness and Engagement

Built Thought Leadership

The infographic positioned Authentic Web as a thought leader on the topic of corporate domain management.

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Educate Digital Execs

The infographic serviced digital executives by educating them about a growing challenge within their organizations they knew little about.

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Raised Brand Awareness

The infographic was shared through social media and distributed through email to raise brand awareness.